The Brand



Retro, Minimalist, Trendy, Classic, Boho or Geek – What is your style quotient because your eyewear is as unique as you are!

You are the curator of your own style. So why wear a frame designed for someone else?

We, as the brand, invite you to experience the bouquet of wide range of frames backed by upgraded technology, research and quality. Our mission is to win your trust and retain you as our exclusive models – the faces of our brand. Our aim is to gift the most suitable designer glasses to everyone, providing outstanding unique designs which continually evolve.

The humble beginning was in 2008, when Mr. Hiren Meghani (the founder of the company) first launched INSIST eyewear with just 40 models under the parent company Dynamic Eyewear. Today the brand is on board with a wide range of 1000+ frames.

Backed by 10 years of experience with a qualified, dynamic and skilled team that leaves no stone unturned to cater you technologically advanced eyewear that are up to European CE standards.